Search engine optimization (SEO) is a marketing technique that boosts a website’s ranking in a list of search engine results. Obviously, companies would like their website to appear high in a list of search results when a customer searches for a particular phrase or keyword. But how do you make
Some of Our Favorite Digital Marketing Tools – Part 1
There are a variety of SEO tools available, but not all of them operate with the same power or give you the metrics you need for success. At Wild Coffee Marketing, we are constantly fine-tuning our processes and researching new tools for success. The world of digital marketing and SEO changes every
Podcasts: What Are They & Why Are They Good for SEO?
Podcasting is still a relatively new field and may be unfamiliar territory for many small businesses. Yet, for certain businesses, podcasts may prove to be a valuable marketing tool, especially when it comes to building Search Engine Optimization – a.k.a. SEO. HISTORY The architects, or the
SEOhhhhhhhh?
Three fundamental reasons why business owners need to understand the power of SEO. SEO helps build your brand Creating a company that is distinguishable from its competitors involves creating a strong brand. Branding can be costly. In order to be successful, you need to have several channels