Everyone is looking for new and unique ways to tell the story of their business. How can you connect with customers, motivate them to desired action and impact your bottom line in a positive way? It’s important to focus on customers when developing your marketing strategy by remembering a few key
8 Experts on Changing Up Your Marketing Strategy in 2020
The new year is a great time for resolutions, for fresh starts and new beginnings. It’s also a great time for a fresh marketing strategy. 2020 is the year for bold, new ideas, and our panel of experts is stuffed to the gills with such ideas. Learn from eight highly successful marketing professionals
How to develop a custom social media strategy
You know that you need to use social media to connect with your customers and promote your brand. And you know that this is a little more complicated than a few scattered social media posts here and there. How can you harness the power of social media to reach target audiences, support your
How to advertise on the Internet effectively
The Internet is always on…it’s like a store that is always open, and the content found there is always available. So how can you effectively use the Internet to promote your brand, reach current and potential customers and tell your story? When done correctly, Internet advertising can help you reach
What is customer-focused marketing?
In today’s marketing landscape, focusing on the wants and needs of customers is becoming more and more important. It takes a lot of work and careful strategy to stay on top of customer preferences and to understand what motivates customers to invest in certain products and services. In order to
How can SEO benefit your business?
Search engine optimization (SEO) is a marketing technique that boosts a website’s ranking in a list of search engine results. Obviously, companies would like their website to appear high in a list of search results when a customer searches for a particular phrase or keyword. But how do you make
What makes a great Wild Coffee Marketing client?
When you hire a marketing agency for your organization, you’re seeking to retain experts that can help you solidify your brand, attract and retain customers, tell your story in a variety of unique ways and positively affect your bottom line. It’s imperative to find the marketing agency that is a
All you need to know about voice search
Siri, Alexa, Cortana and other voice search tools are now welcome companions in our homes, cars and beyond. Have a question? Want information? Need directions? They’ve got you covered. By January 2018, there were an average of one billion voice searches every month. Voice search is on the rise.
Geofencing: what is it and when should you use it?
You drive by your favorite grocery store and suddenly receive a text offering you several dollars off of your next purchase. You walk by a neighborhood restaurant and moments later receive an email promoting the competitor restaurant down the street. You’ve just experienced the power of