Foundation
Up to 5 Ideal Client Interviews
Competitive Research
5 Customer Personas
Core Marketing Messages
Marketing Hourglass Brainstorm
Content Marketing Calendar
Marketing Strategy Recommendations
Essential
Ratings and Review Process
SEO-based Keyword Plan
6-Month Editorial Calendar
2 blogs and 50 Social Media Posts per Month
Directory Profile Listings
Monthly Reports on Key KPI’s
Quarterly Review Meetings with Wild Coffee Marketing Leadership Team
Amped Up
Customer Journey and Tactical Execution for each Hourglass Phase
Website Tune-up: Design, Navigation, UX/UI, Content
Targeted Influencer Plan for Outreach and Partnerships
New Customer Kit
Paid Advertising Plan Development and Management
Social Media Management
Monthly Press Release
Referral Plan Development