The age of AI is here. We live in a world that revolves around efficiency, instant gratification, and communication via the internet and advanced technology. This is true for our everyday lives and is now the target of the marketing industry. Innovation is on the rise to reach the ever-changing habits of the consumer. That’s […]

In the golden days, circa 2012, a person with a smartphone would only need to type a question or phrase into Google or a similar search engine to pull up a list of answers. Fast-forward to today, AIs like Siri and Alexa – the helpful voices that occupy smart speakers along with smartphones, tablets, and […]

Marketers are always searching for innovative ways to present their products to potential customers and measure results, and on the flip side, customers want more meaningful experiences when choosing to invest their money in a desired product. Artificial Intelligence Marketing (AIM) helps both marketers and consumers get a better experience.  AIM enables marketers to create more […]

The locomotive pace of digital innovation makes it challenging for big businesses to keep up, let alone small businesses. A profusion of digital technology and trends continue to clog up the marketing airways year-in and year-out. Everything from artificial intelligence (AI) to video live streaming offers endless ways to interact with customers and win their […]