3 Marketing Tools We Like to Use and Why

is where we spill our knowledge, exploring stimulating topics that often influence the daily grind.

One of the principal functions of a marketing agency is to increase the exposure, sales, and profits of a company. Part of taking marketing to the next level requires the proper tools.

Here at Wild Coffee Marketing, we utilize a blend of experience, knowledge, and unique tools to elevate your brand. These tools include Basecamp for project management, Rival IQ for managing and understanding social media analytics, and SEMrush for SEO reports and analytical information. All of these tools work cohesively to create a well-rounded marketing strategy.

Basecamp

Basecamp is a project management tool that is effective in keeping all members of a project connected. It offers a combination of features that keep everyone on task, informed, and completely aware of what is going on and what needs to be done.

It manages to-do lists, real-time group chat, and a message board that allows you to embed files, photos, and other media. It also provides a scheduling platform that enables you to stay on track with events or project due dates.

“Check-in questions” will eliminate the need for status meetings, and it keeps our clients and team members completely involved throughout the process. This feature offers transparency, allowing clients to remain entirely aware of any developments. Reports, notifications, direct messaging, email forwarding, and many other features all work harmoniously to further our projects.

Rival IQ 

For our social media efforts, we rely on Rival IQ. It is a robust social media analytics software that is fundamental in providing reliable social data and information about our online content. It helps us to increase engagement by providing clarity on which images, videos, or posts are receiving the best response.

Furthermore, it allows us to see how our social media content compares to our competitors, ensuring we remain on track with our social media campaigns. It offers reporting, competitive analysis, and suggestions for content ideas.

SEMrush

As a marketing agency, we understand the importance of SEO, link building, paid advertising, organic search, and other related tactics. To guide our efforts and ensure that we are implementing strategies that deliver results, we use SEMrush. This online tool provides insight to organic search data, paid advertising research, display advertising insights, backlinks, keyword search, and more. It generates charts and reports that we analyze to drive our content strategy and ensure our priorities are aligned with what is delivering the greatest ROI for clients.

Wild Coffee Marketing Offers Innovative Services

Here at Wild Coffee Marketing, our team of consultants works diligently to help businesses ascend above those in their industry. We work hard not just as an external organization but as a member of your team, keeping you informed as we execute new ideas. For more information on our services, or to get started with us today, give us a shout.

WILL YOUR BUSINESS BE READY TO ADDRESS THAT SHIFT AS OUR WORLD COMES OUT OF A CRISIS?

Is your messaging ready to address key concerns and ongoing opportunities? Wild Coffee Marketing can help. Contact us today to learn more. At Wild Coffee Marketing, we love helping companies grow better.

Share On:

Facebook
Twitter
LinkedIn

You’ve come to the right spot for a quick read from Wild Coffee.

THERE’S MORE WHERE THAT CAME FROM

Social Media Advertising in 2020: Six Experts Respond

New platforms, shifting budgets, and a possible move away from PPC: How the landscape is changing this year Meet people where they are. That adage was...
Read More

3 Marketing Tools We Like to Use and Why

One of the principal functions of a marketing agency is to increase the exposure, sales, and profits of a company. Part of taking marketing to...
Read More

What Social Platforms Should I Be Using For My Business?

We all know that social media for business building is a crucial endeavor, but how do you manage it all? It’s a full-time job to...
Read More

Perfecting Our Blend: Wild Coffee Marketing Adds to its Team

Our unique brew keeps getting stronger, thanks to the recent addition of Marketing Consultant Vanessa Berrios, who brings a wealth of social media, digital strategy...
Read More

Marketing Tools we Use for Productivity at Wild Coffee Marketing

Wild Coffee Marketing pulls talent from all over America, allowing for a remote workspace that cultivates creativity. Communication and a streamlined workflow have become the...
Read More

What makes a great Wild Coffee Marketing client?

When you hire a marketing agency for your organization, you’re seeking to retain experts that can help you solidify your brand, attract and retain customers,...
Read More